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Growth Colony: APAC's B2B Growth Podcast

Growth Colony: APAC's B2B Growth Podcast

Date de sortie : 2024-06-12
© xGrowth
Growth Colony: APAC's B2B Growth Podcast - QR Code
226 épisodes
Audio
Écouter sur Apple Podcasts
226 épisodes
Audio
Écouter sur Apple Podcasts
Date de sortie : 2024-06-12
© xGrowth
L’épisode le plus récent
Guy Kawasaki on How to Think Remarkable in B2B Marketing

Guy Kawasaki on How to Think Remarkable in B2B Marketing

Durée : 58:03
Remarkable human, Guy Kawasaki, joins Shahin to tell us about his new book, Think Remarkable, and how Guy's findings can be implemented in not only marketing but in your own life too.
About Guy
Guy Kawasaki is the chief evangelist of Canva, author of Think Remarkable, host of the Remarkable People podcast, and adjunct professor of the University of California, Santa Cruz. He was the chief evangelist of Apple, Mercedes Benz brand ambassador, and trustee of the Wikimedia Foundation. He has also written The Art of the Start 2.0, The Art of Social Media, Enchantment, and twelve other books. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College.
Resources mentioned in this episode:
Think Remarkable - Guy KawasakiGuy Kawasaki's Remarkable PeopleIf You Want to Write - Brenda UelandDavid Aaker
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🎯 Get your copy of the report here: https://abm.xgrowth.com.au/2023-report/
Hosted & Produced by Shahin Hoda, Allysa Maywald & Alexander Hipwell, from xGrowth.
We would love to get your questions, ideas and feedback about Growth Colony, email podcast@xgrowth.com.au
And for all our other socials visit: https://mtr.bio/xgrowth
Id. d’épisode : 1000658735562
GUID : e5e39aad-81d0-4a0f-b305-3306a51a561e
Date de publication : 12/6/2024 à 08:00:16

Description

We chat with B2B founders, CMOs, marketing & sales leaders about their successes, failures, what is working for them today in the B2B marketing world and everything in between.
In each episode we dive deep into B2B topics including account-based marketing (ABM), demand generation, lead nurturing, sales and marketing alignment, automation, content marketing, marketing leadership and many more!
Hosted by Shahin Hoda
Produced by Shahin Hoda, Alexander Hipwell & Allysa Maywald from xGrowth.

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