AI-driven search is reshaping how your content gets discovered and most brands aren't paying attention. In our February 2026 Marketing Updates episode, Emma breaks down four major shifts happening right now across AI, social platforms, and content discovery that could significantly impact your marketing strategy this year. From LinkedIn content showing up more frequently in AI search results to Instagram testing a major change that replaces "followers" with "friends," these updates signal a clear move away from vanity metrics and toward relevance, trust, and real connection. Reports also suggest that OpenAI may acquire Pinterest, which could have huge implications for product discovery, e-commerce, and the future of AI-powered shopping. Listen in to understand how to prepare, whether you're already on Pinterest or are thinking of joining. Finally, you'll hear how Meta is improving Reels recommendations using direct user feedback and why this raises the bar for content quality moving forward. Tune in to stay ahead of the curve, rethink where and how you show up online, and make smarter, more strategic marketing decisions as AI continues to change the social media landscape.

Listen in as Emma explains:

Why LinkedIn content is increasingly cited in AI-driven search results

What OpenAI's rumored Pinterest acquisition means for e-commerce brands

Why Meta's improved Reels recommendations demand more intentional content

 

And much, much more!

 

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Id. d’épisode : 1000747995002

GUID : 5e9ba722-2f83-46ce-961a-fd5a689c34a5

Date de publication : 4/2/2026 à 10:00:00