Big announcement! The next cohort of my life-changing Focus Formula program starts March 24th.

The Focus Formula has helped over 100 ADHD entrepreneurs turn their brilliant chaos into consistent growth and freedom.

In 6 weeks, you'll build a weekly system that works with your ADHD brain to help you prioritize what matters, get started with ease, and stay focused through the finish, so you can end each week feeling calmer, capable, and proud of your progress.

You’ll get daily co-working sessions, weekly live coaching sessions with me, and a host of other bonuses in a program built specifically to help ADHD brains succeed.

The first 10 to apply get a bonus private dashboard build session with me, so if you're interested, apply today. Those spots won’t last long.

Get all the details and apply here: https://steveaugustcoaching.com/focus

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Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, Today he explores three common challenges ADHD entrepreneurs face: the scattered week, the dopamine desert, and the inevitable drift. Steve explains why ADHD often makes execution harder than knowing what to do and shares simple strategies to improve focus, maintain momentum, and build consistent progress.

Steve explains three common challenges ADHD entrepreneurs face: the scattered week, the dopamine desert, and the inevitable drift. The scattered week happens when the week begins with strong plans but quickly loses direction as new tasks and distractions appear. The inevitable drift is the tendency for systems and habits to slowly fall apart over time. Steve shares simple strategies like protecting focus, using a two-hour peak work window, and working with others through co-working sessions to maintain steady progress.

Key Takeaways:

● The Scattered Week: Plans start strong but quickly lose direction.

● The Dopamine Desert: Tasks without urgency or excitement are hardest to start.

● Protect Your Focus: Reduce distractions to preserve executive function.

Additional Insights:

Executive Function: ADHD challenges execution more than attention.

Interest vs Urgency: These are the two main motivators for ADHD brains.

Body Doubling / Co-Working: Working alongside others improves focus, accountability, and momentum for ADHD entrepreneurs.

Here are a few quotes from the episode:

● “ADHD is not an attention deficit, it’s an attention surplus.” – Steve August

● “Progress comes from learning to cross the dopamine desert.” – Steve August

● “Compounding works both ways, progress compounds, but so does stagnation.” – Steve August

Join Steve August as he explores the three biggest productivity challenges ADHD entrepreneurs face. Learn how the scattered week, the dopamine desert, and the inevitable drift can derail progress, and discover practical strategies to build focus, consistency, and sustainable growth.

Episode Highlights:

[00:00] - Focus Formula - Build a Weekly System for Your ADHD Brain

[00:58] - Introducing the Three Problems for ADHD Entrepreneurs

[02:58] - The Scattered Week Explained

[04:46] - Why Clarity and Priorities Matter

[05:38] - The Dopamine Desert

[07:28] - The Two-Hour Workday Concept

[10:30] - The Inevitable Drift

FOLLOW THE HOST:

LinkedIn: https://www.linkedin.com/in/steve-august-b2b-adhd-business-founder-coach/ 

Company LinkedIn: https://www.linkedin.com/company/adhd-entrepreneur-accelerator/ 

August & Wonder: https://www.linkedin.com/company/augustandwonder/ 

Website: https://steveaugustcoaching.com/ 

Email: steve@steveaugustcoaching.com

X: https://x.com/steveaugust

Instagram: https://www.instagram.com/steveaugustpdx/ 

FOLLOW THE PODCAST:

Apple Podcast:https://podcasts.apple.com/us/podcast/rocket-ship-founder/id1659287071

YouTube: https://www.youtube.com/@ADHDEntrepreneurAccelerator

Spotify: https://open.spotify.com/show/4rQhk7bt3ZriSNfeVLxBj9?si=10ec3f4b0a374035

Id. d’épisode : 1000756120972

GUID : flightcast:01KKZYWBDQ0QC0NCR812MBXKVW

Date de publication : 19/3/2026 à 11:00:00